This cookie policy ("Cookie Policy") describes how Chipotle Mexican Grill UK Ltd and its subsidiaries and affiliates in Europe (“Chipotle”, “we”, “our”, “us”) use cookies and similar tracking technologies when you use and interact with our websites (,, (the "Website").

When you visit any website, including Chipotle’s Website, it may store or retrieve information on your browser, mostly through cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to, to better understand how you use the website, and provide you with more targeted content. Any personal information that we collect will be used in accordance with the Privacy Policy.

What are cookies and similar tracking technologies?

A cookie is a small piece of data (text file) that a website – when visited by a user – asks your browser to store on your device in order to remember information about you, such as your language preference or login information. Cookies created and set by the website owner (in this case, Chipotle) are called "first-party cookies.” Cookies created and set by third parties other than Chipotle are called "third-party cookies.” We use first and third party cookies. 

In addition to cookies, we collect information using web beacons (also referred to as GIFs and pixels), alone or in conjunction with cookies. Web beacons are clear electronic images that can recognize certain types of information on your computer, such as cookies, when you viewed a particular website or service tied to the web beacon, and a description of a website or service tied to the web beacon. For example, we or our marketing partners, may place web beacons in marketing emails that notify us or our partner when you click on a link in the email that directs you to our Website. We use web beacons to understand usage and marketing campaign effectiveness, and to operate and improve our Website, services, and email communications.

What types of cookies and tracking technologies do we use?

More specifically, we use the following categories of cookies and other tracking technologies (such as, pixels, tags, beacons, SDKs, and web server logs) for the following purposes:

Essential Cookies (these are often also referred to as strictly necessary or required cookies)

Targeting and Social Media Cookies

Functional Cookies  

Analytics Cookies

Below is a detailed list of the categories of cookies we use on our Website. Our Website is scanned with our cookie scanning tool regularly to maintain a list as accurate as possible. For the most updated list of cookies, please review the specific list of cookies and tracking technologies we use by clicking on the “Cookie Preferences” link found in the footer of our Website. With the exception of strictly necessary cookies, you can update your preference elections at any time by clicking on Cookie Preferences” link found in the footer of our Website.

We classify cookies in the following categories:

Essential Cookies  Essential cookies are necessary for the Website to function properly and cannot be switched off in our systems. They are usually only set in response to a site visitor’s request for services, such as a visitor setting their privacy preferences, logging in, or filling in forms. You can set your browser to block or alert you about these cookies, but blocking these cookies will prevent the Website from working correctly or might prevent the Website from working at all.

Targeting and Social Media.  Targeting and Social Media third-party cookies may be set through our Website by our advertising partners, and by social media partners that we have added to our Website to enable you to share our content with your friends and networks. We also may use certain first-party cookies for Targeting. The cookies may be used by those companies to build a profile of your interests and show you advertisements on other websites based on those interests. They may track your browser and activity over time on our Website and across other websites or online services and create a profile of your interests.

Analytics Cookies. Analytics cookies allow us to count visits to our Website and understand traffic sources (the website you came from) so we can measure and improve the performance of our Website. They help us to know, for example, which pages are the most and least popular and see how visitors move around our Website. We may collect identifiers, such as a session ID that is automatically generated when a visitor lands on our Website, visitor’s IP address, the device identifier of the device a visitor used to visit our Website, and activity on our Website associated with these identifiers, and similar information. We will disclose this type of information to third party service providers to help us run these analytics.

Functional Cookies. Functional cookies enable our Website to provide enhanced functionality and personalization for site visitors. For example, they may help provide more specialized, but non-essential, services that a visitor requests and to collect and “remember” visitor choices and preferences (e.g. what language the visitor prefers, user name and password to allow automatic log in, what region a user is located in). Functional cookies may be set by us or by third party service providers whose services we have added to our Website.

How do you refuse or delete cookies and other tracking technologies?

With the exception of essential cookies, you can choose not to allow the placement of cookies by clicking on the Cookie Preferences link found in the footer of our Website within our cookie banner. Please note that your decision to block some types of cookies may impact your experience. For example, you may not be able to use all of the features on our Website or store your preferences. You can review and change your cookie settings applicable to Chipotle’s Website at any time by clicking on Cookie Preferences link found in the footer of our Website.

Many web browsers are set to accept cookies by default, but you can set your browser to notify you before accepting a cookie, or to delete or refuse cookies. You can control and manage cookies associated with your browser. If you are interested controlling and managing cookies from your browser including any set by our Website, please refer to for information on different ways to configure your browser’s cookie settings.

Many advertising companies that collect information for interest-based advertising are members of the Digital Advertising Alliance (DAA) or the Network Advertising Initiative (NAI). To opt out of interest-based advertising from their members, you can visit the websites for the DAA ( and the NAI (

Individuals located in Europe, Switzerland, or the United Kingdom may opt-out of online behavioral advertising served by the European Interactive Digital Advertising Alliance’s participating member organizations by visiting

To opt-out of data collection for interest-based advertising across mobile applications by participating companies, download the DAA’s AppChoices mobile application opt-out offering here:

You may also use your mobile device settings to control how data about your use of applications is used for purposes of showing ads that are targeted to your interests. For example, on your iOS device, enable the “Limit Ad Tracking” setting, and on your Android device, enable the “Opt Out of Ads Personalization” or “Opt Out of Interest-Based Ads” setting.

Please note, any reference to third party links, programs, or software listed in this Cookie Policy are provided for your convenience and consideration without implied or express endorsement or warranty from Chipotle. As with any third-party service, you should assess the provider’s policies and practices before using the service.

You may need to repeat the preference options described above from each device and browser that you use in connection with our Website, as well as in a particular browser or device if you clear cookies or reset the browser. We also may work with companies that offer their own opt-out mechanisms or do not participate in the opt-out mechanisms described above, so even after opting-out, you may still receive some cookies and interest-based ads from other companies. If you opt-out of interest-based advertisements, you will still see advertisements online but they may be less relevant to you.

How often will we update this Cookie Policy?

We may update this Cookie Policy from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons. Please therefore revisit this Cookie Policy regularly to stay informed about our use of cookies and related technologies. The date at the top of this Cookie Policy indicates when it was last updated.

Where can you get further information?

For more information about the specific cookies and tracking technologies that we use on our Website, please click on the “Cookie Preferences” link in our website footer, for more information about our collection and use of personal data, including our privacy practices, please go to our Privacy Policy. If you have any questions about our use of cookies or other technologies, please email us at